Hello Sugar
Hello Sugar isn’t just a hair removal salon—it’s a tech-driven disruptor in the $14 billion beauty industry. We’ve redefined the hair removal space, positioning ourselves as leaders in this rapidly growing market. Hello Sugar is one of the fastest growing franchises in beauty now with over 150 locations open and another 100+ in development. What sets Hello Sugar apart is our innovative approach to delivering a less painful experience, tailoring our services to meet the unique needs of each client based on their skin type, hair type, and preferences. With the increasing demand for safe, effective, and convenient hair removal solutions, Hello Sugar is poised for continued growth and success. But we don’t just innovate for clients—we think differently for our franchisees, too. Our smart launch strategy allows franchise owners to start their business in a Salon Suite while their flagship location is under development, reducing overhead and generating revenue before the flagship even opens. This unique approach lowers franchisee risk while boosting profitability. With a fully automated, turnkey solution handling business operations, and our world-class training programs ensuring staff excellence, franchisees can focus on what matters most—growing their business and their team. At Hello Sugar, it’s not just about hair removal—it’s a pathway to success, backed by innovation, support, and a commitment to excellence.
Your franchise match score
Beauty
Brand highlights
- CEOBrigham Dallas
- Headquarters151 N Centennial Way, Mesa, AZ, 85201
- Year founded2015
- Year started franchising2021
- IndustryBeauty
- Locations open108 (+90 last three years)
Statistics & metrics
- Investment range$265,372 - $734,705
- Franchise fee$50,000
- Royalty6% of monthly Gross Revenue.
- Brand fund0%
- Required Liquid Capital$150,000
- Required Net Worth$750,000
- Flagship Average Revenue$646,405
- Revenue Less Disclosed Expenses$148,845
Brand superpowers
Limited management, Hello Sugar does the heavy lifting
Hello Sugar is the only Wax, Sugaring & Laser Franchise!
100% of Digital Lead Gen Managed by HQ.
Low Risk Launch Strategy with Salon Suite
Proven with 150+ location open today!
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Ideal candidate profile
Desire to scale / multi-unit ownership
No Industry Experience Required
Values Outstanding Customer Service
Leadership Skills
Business Acumen
Outgoing
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2025-04-20
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Hello Sugar, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the Hello Sugar franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a Hello Sugar franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Hello Sugar franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Hello Sugar. | |
| Financial Performance Representations | Review any financial performance information Hello Sugar provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 108 |
| Franchise locations | 93 |
| Corporate locations | 15 |
System growth over time
FAQs
Find answers to your questions about Hello Sugar.
Franchisee reviews
See feedback from owners about their experience with Hello Sugar.
Based on 4 reviews
CURRENT FRANCHISEE
Number of Locations: 3
Apr 15, 2026I knew next to nothing about owning a business or being a Franchisee before being introduced to Hello Sugar. The love and support I have felt from this company is beyond what I could have ever hoped for. I am so thankful that I had the opportunity to franchise with them and I cant wait to grow!
PERFORMANCE SCORECARD
CURRENT FRANCHISEE
Number of Locations: 8
Apr 15, 2026The franchisee expressed an extremely positive view of the brand. They reported top overall satisfaction, would readily repurchase and recommend, and highlighted excellent onboarding and ongoing support. Financial results and ROI are meeting expectations, and they cited strong resources and back-end functions as a key strength. The only noted challenge is the need for frequent adjustments as the system grows quickly, though they are confident the corporate team is actively streamlining.
PERFORMANCE SCORECARD
CURRENT FRANCHISEE
Number of Locations: 1
Apr 15, 2026The franchisee expressed an overwhelmingly positive view of the brand, with strong satisfaction and a high likelihood to repurchase and recommend. They highlighted excellent initial onboarding and training alongside consistently strong ongoing support. Financial results and ROI are meeting the expectations set during the sales process, giving them confidence to pursue additional units.
PERFORMANCE SCORECARD
CURRENT FRANCHISEE
Number of Locations: 5
Feb 28, 2026The franchisee expressed a highly positive overall sentiment toward Hello Sugar, indicating they would readily repurchase and even expand with the brand. They highlighted excellent initial onboarding and training, supported by solid ongoing support. The primary concern was that the required time commitment has been greater than originally expected.
PERFORMANCE SCORECARD