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MaxStrength Fitness

A Smarter, Stronger Fitness Investment MaxStrength Fitness is a premium personal training brand delivering results in just 20 minutes, twice a week. Designed for the underserved 45+ affluent demographic, MaxStrength offers a proven, streamlined business model with strong margins, low headcount, and high retention. Why Clients Choose MaxStrength -Time-efficient training: Just 2x/week for 20 minutes -No sweat, no mirrors, no intimidation -Science-backed results in a clean, calm, and private setting -High-end service for clients who demand quality Why Franchisees Love It -$873K avg. gross revenue, 27.5% net margin -Premium Priced Service = Fast Profit -Lean team: 1 GM/Trainer + 1 Admin to start -No fitness background required – we train you -Proven since 2007, pandemic- and recession-resilient Ideal Candidate -Business-minded entrepreneur or executive -Interested in hands-on or executive ownership -Passionate about health, wellness, and local impact No fitness background necessary—we teach everything Territory Availability -Now awarding prime territories across the U.S.

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Fitness

Brand highlights

  • CEOJeff Tomaszewski
  • Headquarters2211 Crocker Road, Westlake, OH, 44145
  • Year founded2004
  • Year started franchising2023
  • IndustryFitness
  • Locations open4 (+2 last three years)

Statistics & metrics

  • Investment range$448,597 - $644,992
  • Franchise fee$54,900
  • Royalty7% of gross revenues.
  • Brand fund2%
  • Required Liquid Capital$175,000
  • Required Net Worth$400,000
  • Franchised Studio Gross Revenue$658,108
  • Average Corporate Adjusted Net Income$238,755

Brand superpowers

  • No Industry Specific Knowledge Needed
  • Executive Model Ownership with recurring revenue
  • Quick rate of return-see profit in as little as 6 months
  • Loyal, affluent, and untapped demographic
  • Small footprint, minimal real estate restrictions, Class A/B
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Check territory availability

Complete this form to check territory availability and see if there are open markets near you. Because territories can change quickly, this helps confirm opportunities before moving forward in the discovery process.

Check Territory Availability

Where would you like to open your MaxStrength Fitness?

State

The minimum financial requirements for MaxStrength Fitness is $400,000 Net Worth and $175,000 Liquid Capital. Do you meet these requirements?

Why are you considering a franchise?

Ideal candidate profile

  • Passion to Help People
  • Experience with Sales Leadership
  • No Industry Experience Required
  • Leadership Skills
  • Business Acumen
  • Passion for health/wellness
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FDD insights

The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.

FDD Version Referenced - Issuance Date: 2025-04-16

The Franchisor & Executives
Learn about MaxStrength Fitness, its parent company, and the executive leadership team responsible for operating and supporting the franchise system.
Initial Franchise Fee
Learn about the initial franchise fee required to join the MaxStrength Fitness franchise system and what that fee covers.
Other Fees
Understand the ongoing and additional fees associated with owning a MaxStrength Fitness franchise, including royalties, marketing contributions, and other required payments.
Estimated Initial Investment
Review the estimated total initial investment required to open a MaxStrength Fitness franchise, including startup costs and working capital estimates.
Territory
Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by MaxStrength Fitness.
Financial Performance Representations
Review any financial performance information MaxStrength Fitness provides, including revenue or earnings data, if disclosed.

Location data

Total locations4
Franchise locations1
Corporate locations3
System growth over time

FAQs

Find answers to your questions about MaxStrength Fitness.

Franchisee reviews

See feedback from owners about their experience with MaxStrength Fitness.

4.6

Based on 5 reviews

5 stars
60%
4 stars
40%
3 stars
0%
2 stars
0%
1 star
0%

CURRENT FRANCHISEE

Number of Locations: 2

Mar 24, 2026

I'm disappointed in myself for the forecast that I made and shared with Franchisor, that I didn't get a reality check that I shouldn't have such aggressive numbers to breakeven.

PERFORMANCE SCORECARD
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CURRENT FRANCHISEE

Number of Locations: 1

Mar 11, 2026

The franchisee expressed a generally positive sentiment toward Maxstrength Fitness, highlighted by praise for the brand’s leadership and team. They reported strong experiences with onboarding and ongoing support, along with high overall satisfaction and a strong likelihood to repurchase and recommend, and they feel confident about hiring. However, they indicated only moderate alignment between financial results/ROI and expectations, and noted that the required time commitment fell below initial expectations.

PERFORMANCE SCORECARD
Onboarding/Training
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Hiring Employees

CURRENT FRANCHISEE

Number of Locations: 2

Mar 10, 2026

The franchisee expressed a highly positive view of Maxstrength Fitness, reporting very high overall satisfaction and a strong likelihood to repurchase and recommend the brand. They highlighted excellent onboarding and ongoing support, as well as highly effective customer acquisition strategies and strong technology, with financial results and ROI largely meeting expectations. They noted the significant time commitment and the need for strong owner presence early on, and indicated only moderate interest in near-term expansion.

PERFORMANCE SCORECARD
Onboarding/Training
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Hiring Employees

CURRENT FRANCHISEE

Number of Locations: 2

Mar 10, 2026

The franchisee expressed an extremely positive view of the brand, with top marks for overall satisfaction and a strong willingness to repurchase and recommend. They highlighted excellent onboarding and ongoing support, and reported a strong return on investment. Financial results are largely tracking with expectations, and because they are still in the lease review stage, some areas—such as hiring—are too early to fully assess, though they currently feel very well supported.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
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ROI
Hiring Employees

CURRENT FRANCHISEE

Number of Locations: 2

Mar 10, 2026

The franchisee conveyed an extremely positive sentiment toward Maxstrength Fitness, with very high overall satisfaction and a strong likelihood to repurchase and recommend the brand. They highlighted excellent onboarding and ongoing support and reported strong satisfaction with their return on investment. However, they noted that current financial results only somewhat meet the expectations set during the sales process.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
Tech
ROI
Hiring Employees
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